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Itau Asia Road show with Ex-President of Brazil · 31 May – 3 June, 2012


70 pax

Company introduction:

Itaú Unibanco (“Itaú”), Latin America’s largest bank. It is one of the world’s largest bank with $86 billion in market capitalization. It has about 5,000 branches in Brazil and operates in 20 countries in the Americas, Europe, the Middle East and Asia. Together with the former President of Brazil, Fernando Henrique Cardoso, visiting Japan and China, the purpose of the visit was to foster and strengthen existing as well as prospective relationships between key institutions in Asia and Brazil.


What we have done:

- Arranged VIP greeting for the major group’s arrival and departure at the airport, including airport butler greeting at plane covered bridge and escort all check-in and check-out procedure through Diplomatic Channel . VIP room at airport was booked for all guests to rest while waiting for the luggage. Car parking at VIP parking lot where can quickly access the entrance gate.

- Arranged city transfer for all dinner and meeting venues.

- Invited attendants and followed up for final confirmed number.

 - Made the entire production including main meeting backdrop, welcome signage, roll-up banner, directional signage.

- Made flower decoration to meet with company color’s preference.

- Set up meeting registration by professional English-Mandarin speaking receptionist

- Set up the entire Audio and Video system set up for meeting

- Set up simultaneous interpretation system for both meeting CEO lunch

- Arranged simultaneous interpreter introduction

- Produced speaks’ bios, company introduction and press-release translation.

- Printed and bid all the meeting materials

- Produced table cards and name badges

- Suggested and reserved dinner venue and confirmed menu

- Organized private tour to Great Wall Mutianyu, Bird Nest and Water Cube

- Arranged professional Filming for meeting and photo shooting throughout

- Invited media and arranged VIP interview

- Responsible for hotel management, including all the bidirectional communication between the client and the hotel. Dealt with all meetings, meals and accommodation arrangement, bill checking and follow up payment settling. All those professional movement for avoiding any misunderstanding and solve problem in advance.


The top VIP, Ex-President of Brazil, Mr. Cardoso has a lot of special dietary requirement.

Guarantee the no. of meeting attendance to meet the expectation of the client.

The first time for the company to host such a high profile event in China, even in Asia without any previous experience.

Hope the press release regarding this meeting to be published on local economic newspaper.

Hi-light Solution:

The VIP’s special dietary requirement was summarized and sent to each restaurant or hotel for arranging a special menu for him. Platter service was arranged for all his meals.

Each guest invited was followed up through various ways like calls, emails and test massages. Three follow up was conducted at least to confirm the final number.

We conducted research beforehand and picked-up famous economic industry newspaper. Afterwards we invited some senior editors to attend the meeting and interview. Finally, six newspapers attended the event, and five of them published the press release of meeting or the interview. The largest piece was the report by Economic Information Daily which covered a whole page.    

Feedback from hotel:

“When I returned to the office this morning, I heard from our Front Office team that everything went well smoothly till the moment that the group checked out! I guess it is all because of you, experienced true service personnel and such a nice lady! Thank YOU so much for your detailed helps as well as all the strong support given to us before and during the group stay and I am really happy to hear that the group stay as well as the event was successful! I have only good memories with this Itau group this time and cannot wait to work with you again in the future. You can imagine how excited I will be if I get the next chance to work with you 

Also… further to your request, I have worked on the final bill and please find the final invoice (both Manual & Opera generated) attached. Please also do not hesitate to contact me at anytime if I may be of any further assistance or can provide any further details you might require from your side. I do remain at your full disposal as I always did!

Thank you once again for your strong support and I do wish you a great evening!”